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B2B SaaS / Sales · Studio's own product

PlaybookOS

A sales script usually lives in a document nobody opens during the call. PlaybookOS turns the company's knowledge into a playbook, publishes it as a fixed version, guides the manager through each step of the call, records what really happened and proposes changes — which a person approves into the next version.

The studio's own product, not a client commission. The screens are from the public demo workspace; its figures are sample data.

Type
Web app · SaaS
Interface
UA
Demo
Public workspace
Film
53 s · motion + sound
Year
2026
Formats
Custom Interactive Experience

Problem

A new manager learns to sell for months by listening to the experienced ones, and the team never sees on which step of the call the client says no. The script exists, but it is a text, not a tool.

Idea

Treat the script as data. A builder where the call is a graph of steps and branches; published versions that never change under a running team; a runner that shows the manager only the next step; analytics that tie every lost deal to the step where it was lost. AI suggests, a person approves.

Experience

  • Build a call script as a graph: stages, questions, objections, branches
  • Publish a version and run calls on it while the next draft is edited
  • Guide a manager through the call one step at a time
  • Train the team on the script before the first call
  • See the conversation map, team activity and the playbooks in use

Result

A working web product with a public demo workspace: builder, versions, call runner, training, analytics and recommendations, Ukrainian interface. The 53-second film below was made by the studio to explain it.

Video

Technology

  • Next.js and React, TypeScript
  • PostgreSQL with Drizzle ORM
  • Script graph on React Flow
  • Conversation map on MapLibre
  • AI suggestions through the Anthropic API, approved by a person
  • Transactional email through Resend

Next step

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